Napa, CA (March 26, 2018) – The non-profit Napa Farmers Market has appointed public relations professional Tia Butts to its volunteer board of directors and has hired community and public health professional Cara Mae Wooledge to serve as its newest assistant manager. The ten-member volunteer board, which includes market vendors and community members from an array of professional backgrounds, confirmed the appointment of Butts and the hiring of Wooledge at their March 15th meeting.

“I am delighted to welcome Tia to the team,” says David Layland, president of the Napa Farmers Market Board. “Her deep ties in the Napa Valley and her public relations expertise will help build awareness of the market’s contribution to the community and shine a spotlight on the farmers, food producers and artisans who make the market such a great place to shop.”

Tia Butts

Butts is the owner and founder of Tia Butts|pr, a Napa-based boutique public relations agency she began in early 2013. She has earned a reputation as a communications leader, first as an award-winning broadcast journalist in New Mexico and now in the wine industry where for almost 20 years she has provided public relations counsel, strategy, creativity and connection to clients around the globe. Previously, Butts held public relations positions with the Robert Mondavi Company, Constellation Wines U.S. and Benson Marketing Group, and was a volunteer board member for TEDxNapaValley.



Cara Mae Wooledge

Cara Mae Wooledge is a community and public health professional who is motivated to educate, inspire and empower people of all ages to make healthier choices. A graduate of UCLA’s School of Public Health with a master’s degree in Community Health Science, Wooledge worked as a health education specialist with the Napa County Health and Human Services Agency Public Health Division until February 2018. In her free time, she enjoys paddelboarding the Napa River, dancing with World Beat Dance Collective and hula hooping with the Napa Hoopers.

“Cara Mae is going to be an invaluable resource for our market,” says Layland. “In her role, she will expand the market’s Youth Education Program (YEP), engaging youth and families in creative activities promoting nutrition, physical activity and environmental stewardship.”

The Napa Farmers Market opens on Saturday, April 7th, and will continue Tuesdays and Saturdays from 8:30 a.m. to 1:00 p.m. in the parking lot of the South Napa Century Center, 195 Gasser Drive, Napa. The Farmers Market accepts WIC, CalFresh EBT cards and the Senior Nutrition Program (available through WIC). CalFresh EBT users can receive double the value of the withdrawal from their EBT account at the market’s information booth.

For more market information and a schedule of upcoming events, visit or visit the market on Facebook, Instagram or Twitter.

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Media Contact: Tia Butts, Tia Butts|pr, 707-260-5620,